How many times do you hear this response from people you speak to about your business opportunity:
“But I’m not a salesperson!”? Perhaps you have the same discomfort!
Zig Ziglar (American author, salesman and motivational speaker) said: “I have always said that EVERYONE is in sales. Maybe you don’t hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales.”
Though Ziglar uses the word “sales”, at Mema we prefer to encourage people to share information about our value proposition. This takes the pressure off you and the person you speak to completely.
If we don’t speak to people and share our income opportunity we will not grow our team and earn an income in network marketing. It’s as simple as that!
Here are four ways to assist “non-sales” people
Educate your team that everybody “sells” something in their lifetime.
Remember how you got your parents to buy you a much-desired toy when you were young? You “sold” them the idea! Do you tell someone about a special at a supermarket or a good movie you saw? That’s “selling” or referring right there! We share information all the time!
- Engaging with people is a mindset. Learn to be comfortable about engaging with people.
- Knowing how to engage with people in respect of the product/service value proposition of your business is key.
- Basic knowledge about the value proposition of your business will help to match the person’s need to an appropriate product/service. So learn as much as you can from your company’s website and go for training to improve your knowledge.
Look for opportunities
Always keep a look out for consumer trends or competitor information to assist in talking about or sharing your business opportunity.
What do the statistics say?
Read the news and follow up on the latest financial statistics regularly to determine what discussion combinations are available to pursue. For example, when the fuel price increases, there is a knock-on effect on the general monthly budget. This could lead into an easy discussion with someone to assist them to ease their financial burden.
Encourage your team to set targets for themselves.
Network marketing is a numbers game. The more people you speak to; the more people will join your team.
- Statistically, for every 10 people you speak to, 3 people join. Of those 3, 1 person fades into obscurity; 1 person continues to subscribe to the products/services and 1 person becomes a productive team member.
Once you understand that the success of your business and financial independence depends on sharing about your income opportunity and that you are fully responsible for it, it will support the behaviour needed to act as a “Master Sharer”.
Wishing you all the best as you become skillful in the art of sharing!
Thank you for making the time to read this article. Please share and leave your comment/s.